Create a Value-Added Identity
At Emergent Business we work with you to identify the unique value-added benefits that distinctly separate you from your competition and provide you with maximum competitive leverage.
Establish a Value-Added Culture
The Value Creation Framework is implemented as a fully integrated approach that is designed to unify executive, management, and staff-level skills across business development functions.
It is implemented as a collaborative team effort that requires the active participation of all stakeholders involved in the acquisition and retention of clients; especially those responsible for sales, account management, customer service, sales operations and marketing communications.
It is designed to eliminate the fragmentation, inefficiency and low rates on return that are often associated with isolated training and consulting programs that are title, role and department specific.
In contrast, we deliver a unified team of professionals that execute a common process of aligned objectives, shared best practices and strategic skills that advance competence, elevate performance and generate profitable business growth.
Align Value, Mission, Strategy and Execution
Our shared goal as service provider and client should be the complete integration of value, mission, strategy and execution across the depth and breadth of your organization.
We have seen companies make significant investments in mission-related initiatives without placing similar emphases on practical value-added strategies and methods of engagement that produce positive outcomes that reflect their mission. The opposite is equally true. Regardless, the results of such fragmented initiatives often fall short of expectations.
In contrast, the Value Creation Framework integrates the overarching disposition of mission with value-driven responsibilities and tasks that are necessary for producing and sustaining business profitable growth.
All Emergent Business consulting and coaching services are designed to achieve this level of cultural continuity.
Serving, Selling and Leading:
An Integrated Approach for Creating Value-Added Cultures
“Joe Merlino is a true sales professional. Joe worked with my team of account executives and managers. He assessed their skill levels, determined specific areas for improvement, and delivered strong strategies for acquiring and retaining targeted business. Joe’s work with us was specific to our areas of need. The key was his ability to identify the unique value propositions associated with our health plan, and to apply that value in real world situations that delivered positive results. His time with us was enjoyable, valuable and worth the investment.”